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Standard Non-Rich Media

Accepted Formats Deadlines Flash Specifications
.gif, .jpg, .png, .swf Submit at least two business
days before the start of your
campaign.

Flash

  • Versions 7, 8, 9 & 10
  • Must run at 24 frames per second or less

Click-through Actions:

  • The URL should be
    _level0.clickTag
  • The target window is set
    to "_blank"
  • Contact your AM for
    more details

 

Animation Borders
Maximum 15 seconds 1 pixel defined border required
Creative Sizes File Sizes
728x90 (required) 40k
300x250 (required) 40k
160x600 (required) 40k
120x600 (required) 40k
468x60 (required) 30k
320x50 (required) 40k
300x50 (required) 15k
180x150 (recommended) 30k
120x90 (recommended) 15k
125x125 15k
120x240 30k
234x60 30k
120x60 7k
425x600 60k
300x600 40k
Pop-up (all standard sizes) – 720x300, 700x320, 700x300, 425x600 60k
Optimized Text Links (need the actual destination URL) Short Text (25 characters or less including spaces)
Long Text (between 25-60 characters including spaces)
Display URL (up to 50 characters)

*Note: All three pieces are required
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