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728x90 (Leaderboard)

AOL Ad Units
If built in HTML5, rich media will extend to Tablet. Back up image is required for instances when the user's browser does not support creative functionality (e.g. Flash, HTML5, JavaScript).
728
90
728 x 300
10 seconds
30 seconds in banner
250K (includes initial, polite and support)
30 seconds; Float: 10 seconds
.mp4; .mov; .avi
1:24 for floating
User click only
Yes; Floating: DoubleClick, Sizmek, Flashtalking, Interpolls, Cofactor (Pointroll)
Yes

In-Banner; Expandable; Floating

Must be organic shape, not square or rectangle; Must move across the screen and not hover/stay fixed more than 1 sec; Must visually resolve into 728x90; Must have functioning, visible "close" button tangent to top right of creative

One (1) pixel black border required; Mandatory close button top right corner of expand creative. All standard Creative Guidelines apply. All Technical Guidelines apply.

Note: Site Window Ad and Loft run thru the Rich Media version. (Refer to the applicable specs.) These formats are not available on ONE by AOL: Display.

Back up image is required for instances when the user's browser does not support creative functionality (e.g. Flash, HTML5, JavaScript). Recommended file size 40K. 

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