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Page Morph

Rich Media Formats

A full-page morph/overlay which provides the experience of manipulating the page via rich media animation of a real-time screenshot.

NOTE: Not available on AOL Technology site (i.e. Techcrunch, Engadget). Please consult your AOL Sales rep for more information.

300
250
Auto-detection for screen size
Expand: 8 max; Base ad unit: 15 max
Expand: 200
30
True Stream; Progressive Download on user click only
1:24
Progressive Download - 2.4MB max
User-initiation only; 30 sec max
AOL Rich Media; Doubleclick; Media Mind
Yes
Expand

User click on AOL navigation or page content within the body of expansion, must cause the unit to collapse; On close, ad will resolve back into originating 300x250; No continued animation upon resolve; Must have prominent, functioning "close" button in upper right corner; Must include "replay" call to action in resolved unit. All standard Creative Guidelines apply. All Technical Guidelines apply.

10

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